Practice Makes Perfect

Communicating a clear and engaging product or company story requires practice. Content Coaching is a mobile app that provides an easy, cost effective way to create better communicators – whether coaching 4 or 4,000 people.


How Content Coaching Works



From your mobile phone record questions that can be expected from audiences such as media, customers, employees, suppliers, etc. about your company or product story.



With a simple text message from Content Coaching, invite communicators to a coaching session where they practice responding to questions on their mobile phones - anytime of the day, anyplace.



Access audio files and transcripts from each coaching session on your mobile device or laptop. Create your own or receive from Content Coaching analysis and feedback about each coaching session to share with communicators so they can learn and improve.

Why Content Coaching?

Content, and communications, practice for more people, more often at an affordable cost.
  • A clear, engaging story can be lost if it isnt communicated well
  • Coaching complements formal training programs
  • Mobile coaching makes this an affordable way for communicators to gain practice
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Practice goes mobile to make it easier for everyone
  • Administrators and program managers can set up questions on their mobile devices, on the fly
  • No more dealing with schedules and travel logistics
  • Communicators can do this on their mobile devices any time of the day, anyplace
  • Communicators can practice in a non-threatening environment, its not intimidating
Practice alone doesnt make perfect – feedback and learning do!
  • Upload content for team review
  • Discuss content before making it shareable
  • Roll back to previous attachments with one click
  • View, replace and update versions with simple version control
  • Keep discussions around a piece of content organized and stored in one place for easy viewing
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Who Needs Content Coaching


Communications teams inside organizations


PR agencies to coach client teams


Marketing teams for launch or ongoing programs


Human Resources teams to communicate sensitive information and share policies


Leadership teams to inspire employees and engage external audiences


Associations or not-for-profits to better connect with constituents


Trade show teams to make their presence more clear, consistent and powerful


Government affairs teams to communicate a clear and compelling position